Post Producer: Kevin Zimmerman may not be a household name just yet but he’s a helluva comedy Editor and man does he work hard! As Sprite’s chatty self referential style continues to permeate its brand work, spokespeople like Vince Staples and Lebron James lean into their roles with more and more ease on camera.. I mean what says “pay attention to our brand!” than copy that admits, “this is a commercial to get you to pay attention to our brand!”